Monday, 1 May 2017

Samsung leads the pile while Chinese vendors continue to dominate global smartphone shipments

2017 has been off to a decent start in the smartphone industry with a couple of major flagships in the name of LG G6 and Samsung Galaxy S8 already out in the world. Translating this into figures, the global smartphone shipments grew 4.3 percent in the first quarter of 2017 up from the forecasted 3.69 percent, as per the latest IDC report. According to the report, the major reason behind this growth is recent popularity of Chinese OEMs such as Huawei, OPPO and Vivo. Amongst the top vendors across the world, Samsung has won back its first spot with about 79.2 million global shipments and about 22.8 percent of market share. IDC claims that Samsung's strategy of giving away exciting discounts on its last year's Samsung Galaxy S7 and S7 Edge helped the company grab some crucial shipment figures. For the budget and mid-range segment, Samsung's J-series and A-series did the job in the emerging and developing markets. To put some examples, Samsung Galaxy A3, A5 and A7 coupled with the latest J-series made sure the consistent growth across different price categories.

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